I. General

WebMessenger for Skype supports messaging, presence and phone calls from / to Skype users, available to the WebMessenger mobile IM clients. The diagram above shows the call control and audio streams handling. WebMessenger for Skype connects the WMP client with the Skype network. You can exchange messages, presence and make phone calls to Skype buddies from your mobile telephone. The information from Skype is passing through the WMP server and the WMP client can see the Skype buddies as one of the public instant messaging networks.

II. Prerequisites

1. Skype client application installed on your PC.
2. SkypeOut account for phone calls.
3. WebMessenger for Skype.
4. WebMessenger mobile client with Skype support.
5. A valid WMP user account with Skype proxy account.

III. WebMessenger for Skype Settings

Welcome to Google’s Search Engine Optimization Starter Guide. This document first began as an effort to help teams within Google, but we thought it’d be just as useful to webmasters that are new to the topic of search engine optimization and wish to improve their sites’ interaction with both users and search engines. Although this guide won’t tell you any secrets that’ll automatically rank your site first for queries in Google (sorry!), following the best practices outlined below will make it easier for search engines to both crawl and index your content.

Search engine optimization is often about making small modifications to parts of your website. When viewed individually, these changes might seem like incremental improvements, but when combined with other optimizations, they could have a noticeable impact on your site’s user experience and performance in organic search results. You’re likely already familiar with many of the topics in this guide, because they’re essential ingredients for any webpage, but you may not be making the most out of them.

Getting Started

1. Visit the Google Analytics homepage by typing the following URL in your browser’s address box: http://www.google.com/analytics/setup.html
2. If you do not have a Google Account, then click on the “Sign Up Now” link.
3. If you do have a Google Account, then enter your Email address and Password in the appropriate boxes and click on the “Sign in” button.
4. Do you have an account and don’t remember your login information? If so, then click on the “I cannot access my account” link.

Create a Google Account

1. Enter an email address of your choice, that you can access, to receive your confirmation link.
2. Type in a password and re-enter in the following box for verification.
3. If you are the only one who uses your computer, then feel free to check the “Remember me on this computer” link. Otherwise, for your security I would advise you uncheck the box.

How to use this guide

You will find icons for each WebTrends edition throughout the documentation. If a feature or content section applies to your edition of WebTrends, you will find the appropriate icon at the beginning of the section. For example, if you are licensed as a WebTrends On Demand, Small Business Edition user, features and content areas applicable to you.

If the content does not apply to your WebTrends edition, you will see a “not applicable” version of your product icon

Important: Note that while your edition of WebTrends may include a feature, your ability to use it may be restricted by either licensing or your WebTrends Administrator. If you do not have access to a feature that is included in your edition, please see your WebTrends Administrator.

Minimum System Requirements

Overview

Web analytics is about making business sense out of web visitor behavior – the same common sense analysis that business professionals have been applying to traditional offline business for decades. Gaining the appropriate insight to enable your organization to make smarter business decisions means understanding your site’s business objectives and determining the appropriate web metrics to provide that information.

Today’s business environment typically involves working at remote and off-site locations. Consequently, the people responsible for the website and those analyzing visitor activity on the website in order to measure web metrics often do not work side-by-side. That is, they are frequently in different groups and locations. This situation necessitates coordination between developing and rolling out content and reporting and analyzing the resultant activity.

Where to find the figures to include in the report

How many times was the site visited?
(General Statistics)

What dates and times had peak amounts of traffic?
(General Statistics)

How many people entered the URLs from the newsletter and/or other publications?
(See Documentation page 296 to find out how to specify “unique URLs”)

What sites did visitors come from?
(Referrers & Keywords)

What words did visitors enter on search engines that brought them to the site?
(Referrers and Keywords)

What pages did visitors visit?
(General Statistics>Top Pages)

How many times did visitors download documents like pdfs?
(Resources Accessed>Top Files Downloaded)

What pages were visitors viewing when they left?
(Resources Accessed>Top Exit Pages)

What paths did they take?
(Resources Accessed>Top Paths Through Site)

How long did visitors stay?
(Activity Statistics>By Length of Visit

Meaning of Questions